About

Kaitlin is a self-taught multidisciplinary designer and artist specializing in Art Direction and Branding. Currently living between New York and Los Angeles as a Visual Designer at Mercury and is available for freelance. Kaitlin has worked with clients such as Cult Gaia, New York Philharmonic, Illesteva, 
GSR Financial, Kahlua, Perrier, The Rockefeller Center, The World Bank Group and AXE.

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Contact

For all inquiries, please email kaitlinariela@gmail.com



Education 

University of Wisconsin-Madison

B.A. Consumer Behavior
Certificate, Graphic Design



SVA (School of Visual Arts)

Experiencing Brands through
Interaction Design


University of the Arts London

Graphic Design Certificate

Studio Art

Kaitlin’s Archives







Kaitlin Banafsheha


Elana


Elana Mashian is a mother, designer and the founder of Elana, a Los Angeles based brand established by Elana and her two daughters. The brand symbolizes the nuances of a mother-daughter relationship and is rooted in the importance of symbiotic growth & development between a mother and her children. The brand takes inspiration from Elana's past growing up in the Middle East with a mother who also spent time designing dresses influenced by daughter's contemporary flair.

Elana Mashian brought her company to life in 2022 with the help of her two daughters, empowering her to start a business despite having left the industry to spend more time with her children.

Elana's brand came to fruition through years of her daughters rummaging through their mom's closet and discovering old garments that Elana had created in the 80s and 90s.Deliverables:Brand Identity. 
Client:Elana